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Giving Tuesday

Social Media Guide

Encourage your followers to support City Harvest on Giving Tuesday by sharing a custom video or posting a photo on Tuesday, December 2.

Please find a video prompt and sample caption below. Or, use one of our photos. Thank you for helping City Harvest feed good in NYC.

* Note that these messages reflect the critical need due to uncertainty surrounding the government shutdown and lapse in SNAP benefits. We will update as we know more. Language was last updated on November 5.

Video Post

1. Wear your City Harvest gear and film a video of yourself responding to this prompt:

“I’m standing with City Harvest this Giving Tuesday because ________________. Donate today and your impact will double.”

Need some inspiration? Here are a few suggestions:

  • Nearly 1.8 million New Yorkers have lost the critical food assistance benefits they rely on due the federal shutdown.*
  • City Harvest is stepping up to provide more nutritious food to New Yorkers in response to the growing need for food assistance.*
  • Even before the government shutdown, the need for food assistance in NYC has been the highest on record.
  • 1 in 4 children in our city doesn’t always know where their next meal will come from.
  • This year City Harvest will rescue more than 86 million pounds of high-quality, nutritious food that would otherwise go to waste. By redirecting that food to families, they will prevent the equivalent of more than 25.4 million kilograms of CO2 from entering the atmosphere.

2. Post your video on social media on December 2 with the caption below, or write your own:

I’m proud to support @CityHarvestNYC this Giving Tuesday. Join me by visiting cityharvest.org/donate. Today, your gift will double, providing twice as much food to New Yorkers in need. #WeAreCityHarvest

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Photo Post

1. Click on the image below to download a City Harvest social tile.City Harvest Driver

2. Post on social media on December 2 with the caption below, or write your own:

I’m proud to stand with @CityHarvestNYC this Giving Tuesday. The need for food assistance in NYC is the highest on record and continues to grow. As the city’s largest food rescue organization, this year City Harvest will rescue more than 86 million pounds of high-quality, nutritious food that would otherwise go to waste and redirect it to families in need. Join me and double your impact today by visiting cityharvest.org/donate. #WeAreCityHarvest 

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About Giving Tuesday

Giving Tuesday, an annual day of charitable giving following Black Friday and Cyber Monday, is on Tuesday, December 2. On that day and those leading up to it, nonprofits across the country will ask their followers for donations in support of their work, and celebrate the supporters who make their work possible. 

Thank you for supporting City Harvest and New Yorkers in need.

Follow City Harvest on Social Media

Double Your Impact

Support City Harvest

From November 30 through midnight on Giving Tuesday, December 2, a generous partner of City Harvest has offered to match every gift, dollar-for-dollar, up to $170,000. This means every $1 donated will help feed 4 New Yorkers for a day.

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